Find the diamond that tells your story
A diamond's shape is much more than its silhouette – it helps define the character and personality of the jewellery.
Some prefer the classic elegance of a round brilliant, while others are drawn to the soft lines of an oval or the romantic pear shape. No matter which shape you choose, each diamond has its own unique expression.
At ARA STORM, we believe the most beautiful diamond is the one that suits your personal style.
Our primary diamond shapes
Round Brilliant
The timeless classic
The round brilliant is the world's most popular diamond shape – and for good reason.
With its 57-58 facets, it reflects more light than any other shape, creating maximum brilliance and fire.
Perfect for those who want the ultimate sparkle.
Oval
Elegant and feminine
The oval combines the round brilliant's fantastic light reflection with a more elegant and modern silhouette.
Its elongated shape also makes the finger appear longer and more slender.
Perfect for classic jewellery with a modern twist.
Pear
Romantic and sophisticated
The pear shape unites the best of the round and marquise cut diamonds.
The elegant teardrop design creates a soft, feminine look with plenty of personality.
An iconic choice for a romantic style.
Cushion
Vintage with plenty of character
The cushion cut is known for its soft corners and large facets, which give a warm and lively sparkle.
A timeless favourite inspired by classic jewellery.
Perfect for those who love vintage elegance.
Princess
Modern and striking
The princess cut combines sharp lines with impressive brilliance.
The geometric shape offers a clean and modern look without compromising on sparkle.
An elegant choice with a contemporary feel.
Emerald
Understated luxury
The emerald cut is known for its long, parallel facets that create beautiful flashes of light rather than strong scintillation.
Here, beauty is about clarity, elegance, and clean lines.
A sophisticated choice with an exclusive character.
Asscher
Art Deco elegance
The Asscher cut resembles the Emerald but has a more square shape.
The deep facets create a fascinating "hall of mirrors" effect, giving the diamond a unique depth.
Perfect for lovers of classic design.
Radiant
The best of both worlds
Radiant combines the elegant shape of the Emerald cut with the impressive light reflection of the Round Brilliant.
The result is a diamond with both sharp lines and plenty of sparkle.
A modern choice with maximum brilliance.
Marquise
Elegant and eye-catching
The Marquise cut was originally created at the French court and remains one of the most iconic diamond shapes.
Its elongated silhouette makes the diamond appear larger than its carat weight.
Perfect if you desire a dramatic and elegant look.
Heart
The symbol of love
The heart shape is one of the most romantic diamond cuts.
It requires great precision to create and is a beautiful symbol of love and presence.
A personal choice with great meaning.
Baguette
Understated luxury with clean lines
The baguette diamond is the epitome of minimalist elegance. With its long, rectangular proportions and step-cut facets, it creates a refined expression where clarity and precision are in focus.
Perfect for those who love understated elegance and timeless design.

ARA STORM's recommendation
At ARA STORM, we always start with one thing:
Choose the diamond shape you fall in love with.
After that, we ensure the diamond has the best possible cut, colour, and clarity.
It is the interplay between the four C's – Cut, Colour, Clarity, and Carat – that creates a diamond with a sparkle and elegance that lasts a lifetime.
For us, luxury is not just a matter of size. It's about balance, craftsmanship, and the feeling you get every time your diamond catches the light.